2/28/2023 0 Comments Seo power suite como funciona![]() ![]() Start by scrolling down to see Phrase Match Keywords (those that include your search term exactly) and Related Keywords. You can use this information to come up with ideas for new topics to cover in a blog post. SEMrush also includes data on the top pages ranking for particular keywords. The results will come up in a dashboard showing search volume, paid search (the cost of paying for placement in search results for that keyword), cost per click distribution, and search trends. Go to Overview and type your chosen search terms into the search box. Login to your account and click on Organic Research in the left sidebar. On top of being able to see keyword rankings, you can get in-depth details on traffic stats, Ads CPC, domain comparisons, keyword difficulty, and so much more. ![]() Instead, just enter the URL of a website and begin your research process. Unlike other SEO keyword research tools, you don’t need to enter a seed keyword to begin searching. That means, you can do a deep dive into a competitor’s website, and quickly search through all the other big sites in your niche. It also has one of the most accurate and complete lists of “competing websites,” which will show you your competitors’ competition. SEMrush gives you a complete overview of every single keyword your competition ranks for, how much traffic it drives to their site, and even a link for you to check out the ranking page. SEMrushīest for in-depth keyword search-especially on competitors! Try to come up with at least 5 specific ideas along those lines.Īfter you’ve brainstormed a list of specific keyword ideas to research, you’re ready to get started on your research. You’ll be able to put yourself in your readers’ shoes and imagine what they would type into Google to find your content.Ĭontinuing with our health insurance example, “health insurance benefits calculator” is a more specific term that your target audience might be interested in searching. If you’ve created buyer personas, also called customer avatars, this step will be much easier. Start by defining your broad topic – let’s use “health insurance” as our example.įrom there, you can brainstorm some more specific terms. The best way to start is simply by using your own common sense and brainstorming terms related to your topic. How do you come up with those initial keywords, also called seed keywords? That means that before you get started using keyword research tools, you need to have an initial list of keywords to research. While keyword research tools are all different, they all work in basically the same way: you have to start by typing in keywords to learn more about them and get ideas for related keywords. How to Get Started: Brainstorming Seed Keywords Interested in a specific keyword research tool? Skip to the one you want: Then, we wrap up by sharing a few more research tools that you might want to take a look at. We start out with our top picks for the best keyword research tools and walk you through how to use these tools to find keywords you need to optimize your content for better search positioning. Our last keyword research guide covered why keyword research is relevant, types of keywords, understanding keyword intent (what searchers want), and much more. One of the advantages of using keyword research tools is to get more terms you can use in your content strategy, backed by data on popularity, usage, and more. So, how do you discover which terms people are using to try to find your content? By including keyword research tools in your content marketing toolbox. Use the right terms, and your content will be more visible in search engine results pages (SERPs), resulting in more clicks and more organic traffic. That means that the best way to help search engines understand that your content is relevant is to include, in a natural way, the same exact terms that people are typing into Google to find you. Google uses keywords as an important SEO ranking factor. Keywords are important for increasing organic traffic because searchers only find content if Google thinks it’s relevant to what they’re searching for. One of the best ways to solve that problem and boost your traffic is with keyword research tools. If people can’t find your site in search results, you’re missing out on traffic, leads, and sales. Is a lack of organic traffic costing you sales? In this guide, we’re sharing our picks for the best keyword research tools to help you boost your traffic. ![]()
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